Vera & Ekaterina Miroshnichenko
Don’t try to handle everything on your own. Delegate and trust your team. Не пытайтесь все тащить на себе – делегируйте полномочия и доверяйте своей команде.
Learn more. Never stop developing yourself. Learn a lot. Spend more time on self-education and attend business events. Больше учитесь. Никогда не останавливайтесь в развитии, узнавайте новое. Тратьте больше времени на самообразование и посещение деловых мероприятий.
Don’t be afraid of mistakes. The more mistakes you make, the more experienced you become. Не бойтесь ошибок. Чем больше ошибок вы допускаете, тем опытнее вы становитесь.
Develop the right attitude towards your failures and mistakes. Fear nothing. Out of every ten decisions, only two are right and eight are wrong. Относитесь правильно к своим промахам и ошибкам. Из десяти решений только два бывают правильными, а восемь неправильными.
Each mistake is a stepping stone on your way up. Take failure properly and learn to enjoy it. Каждая ошибка – это ступенька на пути вверх. Воспринимайте провалы правильно и научитесь радоваться неудачам.
Ralph Lauren
It’s all possible and I’m living proof. Все возможно, и я – живое тому доказательство.
The world is open to us, and each day is an occasion to reinvent ourselves. Мир открыт для нас, и каждый день – это повод заново изобретать себя.
Books open windows to the world and have the power to transform lives. Книги открывают окна в окружающий мир и способны изменить жизнь.
A lot of hard work is hidden behind nice things. За красивыми вещами скрывается много тяжелой работы.
I don’t design clothes, I design dreams. Я не создаю одежду – я создаю мечты.
I never said to myself, “I’m going to be the greatest.” I just wanted to do my own thing. Я никогда не говорил себе: «Я стану самым великим». Я просто хотел заниматься своим делом.
My wife, Ricky, is my muse. Her personal style and natural beauty have always been my inspiration. Моя жена Рики – моя муза. Ее стиль и природная красота всегда служили для меня источником вдохновения.
Keys
Arkady Novikov
1) Arkady Novikov is one of the most famous and successful Russian restaurateurs and a self-made businessman.
2) He has been happily married for many years and has two children.
3) Well, I think not everyone can withstand the challenges of wealth, power, and fame, which expose people’s weaknesses and strengths like a litmus test.
4) I am a firm believer that neither money nor power can spoil a strong-minded person who has the right values and priorities in life.
5) Life’s difficulties help us know ourselves. They make us wiser and more tolerant. They also provide opportunities for personal growth and self-development.
6) Arkady Novikov is not only a successful entrepreneur but also a man with a big heart. He is always ready to help the needy and support charities. In fact, he didn’t let success go to his head: he has remained a charismatic, humane, sincere, and honest person, without any hint of arrogance or high-hat manners.
7) No, he came from an ordinary family: his father was a design engineer, and his mother was a kindergarten teacher.
8) His childhood was rather challenging. When the boy was less than 6 years old, his parents divorced. He stayed with his mother in a small one-room apartment. To make ends meet, his mom had to work hard, and his grandmother helped to bring him up.
9) Arkady didn’t like socializing much.
10) He wanted to be a policeman and imagined himself riding a motorcycle like police officers.
11) First, he graduated from culinary college, and then he received higher education at the Plekhanov Russian Academy of Economics.
12) Yes, sure. As a culinary college student, he suddenly discovered his talent for cooking and totally immersed himself in culinary arts, curious to learn all the tricks and mastery of the craft. Novikiv often says that he’s doing what he really loves.
13) Here’s what I think. His success formula consists of the following principles. First, his passionate love for his work, dedication, total commitment, and enthusiasm. Second, his charisma, charm, and good communication skills open doors to new opportunities and help him build trusted relationships with partners. Third, he has a keen business sense and intuition. The list goes on.
14) “Justification is a lie that you tell yourself. Stop whining, complaining, and acting like children. Excuses make a person poor.” This motivational quote teaches us to be more persistent, goal-oriented, and strong-willed. In my opinion, if someone wants to succeed, they should never cut themselves any slack.
not everyone can withstand the challenges of wealth, power, and fame; to climb to the top; the road to success is thorny; a strong-minded person; his name is familiar to everyone; one of the most famous and successful restaurateurs; to build а culinary empire from scratch; to help the needy; to gain recognition; he didn’t let success go to his head; he never exalts himself; a man with a big heart; he is never bombastic; he was turned down for a job at McDonald’s; he was never a big fan of cooking; he didn’t like socializing much
иметь деловое чутье / деловую хватку; я твердо убежден; создавать уникальную атмосферу; привлекать клиентов; в меню ресторанов собраны кухни разных стран мира; вдохновлять сотрудников; найти свое истинное предназначение в жизни; он обладает невероятной харизмой и фантастическим обаянием; иметь отличные навыки общения; он настоящий дальновидный мыслитель, который видит возможности там, где другие их не замечают; он никогда не делает себе поблажек; расположить к себе людей; строить доверительные отношения с партнерами
This inspiring quote means that it takes a lot of time and practice to acquire great skills and abilities. The road to success is always paved with failure, setbacks, disappointments, and mistakes. They are a natural part of the learning process. They provide opportunities for self-reflection, personal growth, and development. Learning from failure is often the key to success. It’s important to keep in mind that no one becomes a professional or an expert overnight. Effort, practice, hard work, time, and perseverance are essential for mastering any skills. The journey of successful entrepreneurs is also often marked by unseen obstacles, time, effort, and failures.
Estée Lauder
1) Estée Lauder was an American businesswoman and founder of the pioneering cosmetics company.
2) One day, Estée approached a wealthy customer at the beauty salon and asked where she had bought the nice blouse she was wearing. The woman was arrogant and humiliated the young girl. She said that Lauder wouldn’t be able to afford it.
3) Lauder vowed to earn so much money that she would be able to buy whatever she wanted.
4) Her maternal uncle who was a chemist produced face creams at home.
5) She discovered her unique entrepreneurial spirit during her school years. At first, she started selling her uncle’s products to her classmates. After a while, she started promoting and selling her products at beauty salons.
6) In 1930, Estée married Joseph Lauder, an accountant and a successful businessman. The couple had two sons.
7) Unfortunately, Lauder’s career was one of the reasons for their divorce. It was difficult to combine family and career. What’s more, Lauder was so passionate about her work that she found herself totally immersed in it.
8) Their love proved stronger than circumstances and misunderstandings. Three years later, Estée and Joseph remarried.
9) In 1946, Estée officially founded her namesake company together with her husband.
10) First, one of the key success factors was Lauder’s innovative approach to beauty products and their high quality. Second, Lauder pioneered the strategy of offering free samples and personalized consultations. Besides, she made it a rule to give away gifts with every purchase. Third, the great woman decided to cooperate with such famous department stores throughout the country as Saks, Bloomingdale’s, and Macy’s. What’s more, she supervised the whole process. For example, she personally picked and trained the salespeople.
11) Today, Estée Lauder continues to thrive and collaborate with A-list celebrities. The company owns a diverse portfolio of brands, including La Mer, Clinique, Jo Malone London, and Tom Ford Beauty. It is still one of the major players in the beauty industry.
a maternal uncle; he who falls today may rise tomorrow; to scrape by; to bite the bullet; to change one’s occupation; to appreciate beauty and grace; an entrepreneurial spirit; to dedicate yourself to what you love; this event was a real game changer in her life; to change one’s mindset; an innovative approach; the outcome surpassed all expectations
доказать свою значимость; одна из самых успешных и богатых женщин, добившихся всего самостоятельно; вскоре после начала Первой мировой войны; давайте не будем ходить вокруг да около; процедуры по уходу за кожей; это событие стало настоящим переломным моментом; добиться успеха в жизни; покорить новые вершины; индивидуальные консультации; дарить подарки при каждой покупке